WE LIVE AND BREATHE OUR DISPLAYS
Mission 400 was a unique activity where our entire non-operations team were tasked with visiting our 400 plus locations across the country in a month.
The results were eye-opening – from selfies to generic pictures of stations and their entrances, to showcasing the content that was running on our displays at the time, to visiting fairly remote locations – the team managed to get a first-hand glimpse of how we’re engaging with ‘consumers-on-the-go’ across the country.
Here is a snapshot of some of our images across the country
